Leafy Affair is a unique online store that offers a range of beautiful, fashionable nature jewellery. This online store is India’s first of its kind and is a one-stop-shop for all nature-inspired jewellery lovers. Leafy Affair offers a wide selection of necklaces, earrings, bookmarks, and rings that are made with real flowers, dandelion seeds, and other natural materials.
The necklaces available at Leafy Affair are made with dried flowers, which gives them a unique and beautiful look. You can choose from a variety of leaf necklaces, dandelion locket, and vintage necklaces, each of which is perfect for twinning with your best friend.
Leafy Affair also offers a collection of Ferns and Flowers jewellery, which is perfect for both men and women. These fashion jewellery pieces are made with real flowers, and are sure to turn heads wherever you go. They are delicate, elegant, and perfect for adding a touch of nature to your everyday outfits.
In conclusion, Leafy Affair is the perfect destination for anyone looking to buy unique and beautiful nature jewellery. The online store offers a wide selection of products, which are made with high-quality natural materials, and are designed to last. Whether you’re looking for a new necklace, pair of earrings, or a ring, you’re sure to find something that you love at Leafy Affair.
“Leafy Affair” is a company that sells earthy, botanical-themed jewellery and stationery. They offer a range of products including necklaces, earrings, rings, paperweights, and more, each carefully curated and inspired by nature. The products are made with natural materials such as dandelion seeds and fern leaves, and come in a variety of styles to suit everyone’s taste. The company is currently offering a flat 15% discount on “Shark’s Favourites” with the coupon code “SHARKYAFFAIR”. Additionally, there are various other products on sale, with discounts ranging from 11% to 56% off.
Shark Tank India: Leafy Affair Flower Jewellery Complete Review
In the 5th episode of the second season of Shark Tank India, the founder of Leafy Affair, Supriya Donthi, pitched her business to the sharks. Leafy Affair is a botanical lifestyle brand that aims to bring the beauty of nature into people’s lives through its products. Their product line includes jewelry and stationery items made from preserved botanicals such as seeds and fern leaves. The uniqueness of their products lies in the fact that no two pieces of jewelry are exactly the same, as no two flowers are alike.
Leafy Affair was started in 2018 and has over 100 products in its line. In the past two financial years, they have recorded sales of ₹1.1 crore and ₹3 crore, with 90% of their sales coming from jewelry and the remaining 10% from stationery. The company has a gross margin of 80% and an EBITDA of 35%. However, the sharks expressed concern over the low repeat rate of 12% and the lack of marketing efforts.
In the end, the sharks decided not to invest as they felt the product market fit was not clear and the marketing was weak. The company is still in operation and their products can be found on their official website and on the Google Playstore.
While the sharks may not have invested, Leafy Affair provides a unique concept in the world of jewelry and stationery, bringing the essence of nature into people’s lives. Whether or not this type of botanical jewelry appeals to you is a personal preference, but it provides an interesting case study in the growth and success of a business.